Matt Lauer is Cute, Even in a Cast
Sorry to do a video blog two days in a row, but I wanted to make sure everyone caught this piece the Today Show did on romance. It's a little giggly, and there's a high cheese factor, but it's still interesting how much play this story is getting. And how much Harlequin, in particular, is benefiting. I wonder if it will translate to more sales for them? I've never been convinced that the average reader picks up a book based on the imprint on the spine. Do you think that factors into a decision to purchase? Also, these stories make me wonder if romance imprints like Berkley Sensation, Signet Eclipse, or Grand Central will ever jump on the coverage and release stats on their sales to prove Harlequin's not alone at the recession party.
